Product Marketing Manager

Role Mission

As our Product Marketing Manager, your mission is to be the strategic force that translates our technical solutions into compelling business propositions. You'll work across marketing, sales, and delivery to find the unique story and key arguments for our products and services.

*There is an Example of a Project Brief at the end of the JD for your better understanding of what a typical project could look like. 

6-Months Goals

• Onboarding & Settling in: Settle in at Trask, get to know our business & teams, and gain a deep understanding of our services and solutions.
• Take Over Existing Projects: Dive into and take ownership of existing projects, bringing your strategic perspective to current initiatives.
• Catch up with the latest IT trends: Stay on top of the latest IT trends within our 4 key topics: Data & AI, Cloud & Security, Application Modernization, and Integration.

What's in It for You

• Autonomy and Impact: You'll have the freedom to shape your role and the direct authority to influence our business strategy. You won't just be an executor; you'll be a key partner to senior leadership.
• A Strategic Role: This isn't a factory for creating presentations. You'll be the one providing the key arguments, the business context, and the strategic vision behind our proposals.
• Challenging Work: You'll tackle complex problems and work on high-value projects that will directly impact our growth.

• Create and refine our core business propositions. You'll be responsible for developing compelling stories and sales arguments for our product and service offerings. This includes identifying key selling points and competitive differentiators.
• Support top management, sales, and delivery teams. You'll collaborate with various units to develop tailored, easy-to-understand proposals for clients, ensuring they are specifically designed for their target audiences.
• Bridge the gap between business, technology, and marketing. You will translate complex technical information into clear, value-driven business benefits for our clients.
• Develop various types of proposals. You will craft various types of proposals, ranging from high-level, business-focused presentations for board members to detailed, technical offers where pricing and differentiation are key.
• Demonstrate value. You'll help articulate the value of our solutions by defining and showcasing key metrics like ROI, time savings, and overall business impact.
• Conduct market analysis and identify opportunities. Based on your understanding of the market and client needs, you will help us find connections and develop additional services that set us apart.
• Leverage AI tools (like ChatGPT) to streamline your work and improve efficiency. 

• A strong business acumen. You understand business needs and can translate technical solutions into business value. You should be able to approach problems from a strategic, consultative perspective.
• Excellent communication and storytelling skills. You know how to craft a compelling narrative and convey clear, impactful messaging tailored to various audiences.
• Autonomy and strategic thinking. You are highly independent, a self-starter, and comfortable taking ownership of projects from start to finish. 
• Experience in a similar role (e.g., Product Marketing, Product Management, or Business Development). 
• Comfortable with deadlines and fast-paced environments. This position involves managing multiple priorities and working under pressure when needed.  
• Language skills: Czech and English
• General knowledge of technology solutions is highly welcomed. 

• Customized working hours: Flexible scheduling tailored to your individual needs.
• Vacation and time off: Guaranteed 5 weeks of vacation and 3 sick days.
• Flexible work environment: Ability to work from home, company offices, or directly at client sites.
• Education: Training, conference attendance, e-learning programs, and language courses.
• On-site refreshments: Diverse selection including cookies, fruit, coffee, and hot chocolate.
• Seamless mobile communication: 50 GB of mobile data + unlimited company-paid calling. Discounted O2 Family tariffs for family members.
• Choice of benefits: MultiSport card, pension insurance contribution, discounts (Alza, pharmacies, tickets, and other experiences).
• Additional employee perks: Access to employee loans, discounts with business partners, opportunities for volunteer work.

*EXAMPLE of Project Brief: Digital Channel Modernization for a Major Bank

This brief outlines a key strategic initiative focused on a major local bank, where a significant pain point has been identified: an outdated digital channel technology stack. The bank has invested over 5 million CZK in internal software development with limited success, resulting in stalled progress and significant frustration at the board level.

Your task is to create a presentation that shows how we can solve their problem and win the next meeting with their leadership.

Your responsibilities include:

• Solution Design Participation: Work with our technical teams to design a solution for the bank's old systems.
• Business Translation: Turn the technical plan into a business case. Highlight the value, ROI, and key metrics for the client.
• Market Support: Find examples of successful global projects like this to back up our claims.
• Presentation Concept: Create the main concept and story for the presentation.
• Executive Briefing: Explain the presentation's logic and key arguments to our CEO, who will lead the meeting.

This is a high-visibility project where your work will directly help us land a major client.